Why Embracing COPPA is Important by Brad Powers
Brad Powers is the Chairman and Executive Producer of Cupcake Digital, and he has been a marketing and technology powerhouse for over 20 years, with a keen and futuristic eye on technology and the digital marketing landscape. Cupcake Digital came into being when Brad teamed with Susan Miller to develop digital storybook apps and games, based on her Emmy Award-winning animated television series, Wow! Wow! Wubbzy! in this film, Brad discusses the Children's Online Privacy Protection Act of 1998 (COPPA).
In his pre-Cupcake days, Brad worked for the music download service Kazaa, as Chief Marketing Officer, where his involvement in music and applications laid the groundwork for innovative app creation. Holding CMO positions at several online companies (and a university!) further prepared him to bring his experience and talents together in a nascent industry that was calling for exciting new products and ideas.